I Switched from Plush Towels to This Sumptuous Waffle Knit and I’m Never Going Back (Bonus: It’s on Sale!)

published Feb 15, 2022
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To me, a great bath towel has always meant one that’s thick, fluffy, heavy, and plush — but I’m not sure I can really tell you why. Dense towels sometimes aren’t even as effective at drying you off, and they often take a while to air dry themselves. They require painstaking care in the laundry department in general if you’re hoping to keep them fluffy and soft and free of weird smells for years to come. And if you have limited storage in your home like I do, thick, poofy towels take up way too much space.

As it turns out, what I’ve always wanted was a sumptuously soft towel that was still a towel, not a blanket. After testing a number of waffle knits over the past few months, this one from editor-loved mattress brand Allswell took me by surprise and blew the rest right out of the (bath) water. Not only do the Stonewashed Waffle Towels look beautiful draped over the bath tub and towel rack, but their design is actually quite practical. The grooves of the towel’s waffle weave allow it to absorb water like a sponge, so there’s no need to rub yourself with it to dry off — a light pat will do. And because of Allswell’s stone washing process, the towel is also unbelievably soft and will only get more so over time with use and washes.

They’re available in the full range of sizes, from washcloths to bath sheets, and in three colors including a crisp, bright white that’s easy to care for and will elevate the decor of any bathroom, be it minimalist or eclectic. And because these towels (along with everything else Allswell) are 20 percent off right now ahead of Presidents Day, now’s the best time to level up your bath towel game. Just use code PREZ20 at checkout!

Not only have I discovered that I love waffle knit towels, but I might even prefer a good waffle knit to the classic soft and fluffy styles that I’ve used for so long. And since these stonewashed Allswell ones are quick drying, easily machine washable, and good-looking, I plan to stock up on the whole collectionslippers and robe included — before the sale is through.