These 7 Rooms are Leaning into Grandmillennial Style—Here’s How You Can, Too
When you think of a millennial’s apartment, you likely picture a healthy dose of IKEA furniture, a fiddle leaf fig or two, and some funky geometric prints—you know, all things that we featured on our cheeky Millennial Bingo Card back in 2018.
Fast-forward two years, and some are choosing to go a different route and embrace what has come to be known as grandmillennial style—that’s “grand” as in grandparents plus millennial. What exactly does this look entail? Walk into any proud grandmillennial’s home, and you’ll likely spot some flowery wallpaper, a ginger jar or two, and a perfectly placed needlepoint pillow bearing a cheeky phrase. These 20- and 30-somethings are embracing classic pieces that err more on the side of “Nana” than newlywed, and we are here for it. Want to achieve a similar, traditional look in your space? Take some inspiration from these seven rooms below.
Cane and Wicker, Oh My!
Blogger Nan Philip, who was quoted in House Beautiful‘s fall 2019 article exploring grandmillennial style, has embraced the look to a T in her New York City apartment. Nan’s living room features quintessential grandmillennial motifs and materials including cane, wicker, floral prints, and of course, a needlepoint pillow. We’d happily pull up a seat to enjoy cocktails and conversation in this classic, cozy space. One thing to remember about grandmillennial style is that sticking to a color scheme is key—this isn’t a boho mix of bright, clashing shades. Grandmillennial colors are, for the most part, soft and serene, as in Philip’s mix of pastel blues, navies, and earthy tans.
All White Everything
If you’re drawn to lighter shades, fear not—grandmillennial style is still for you. Blogger Carly Heitlinger included pleated shades, faux bamboo frames, and wicker storage in her master bedroom, creating a grandmillennial vibe while still embracing an almost Kim Kardashian West level of commitment to neutrals. But instead of cool marbles and and slick surfaces, an almost all white grandmillennial scheme is more about cozy ruffles and dainty florals. Plus, a pop of gold—and the warmth it brings—is always welcome with this style. And that’s something we can fully get behind.
Blue, White, and Brass
Blogger Linda of The Home I Create has styled some gorgeous grandmillennial-looking shelves, which happen to feature some of our favorite decorative objects, including ginger jars, brass sculptures, and an oil landscape painting. Thanks to the use of timeless accessories, you’d never guess the shelving unit was from IKEA! While some of the brands that lend themselves to grandmillennial style can be pricy—D. Porthault linens come to mind—there’s always a way to get the look for less. Check out Apartment Therapy’s Bazaar for some similar grandmillennial accessories.
Pile on the Purple
Looking to feature a hue that isn’t blue or white? Blogger Julia Berolzheimer proves that grandmillennial spaces look lovely with peppy purple accents, too. Her fabric headboard, faux bamboo nightstand, scalloped pillowcases, and stunning ceramic lamp are making us want to move right in.
A Touch of Toile
Sarah Lloyd Stevenson of This American House knows a thing or two about creating a grandmillennial style living room (Hint: Staffordshire dogs are more than welcome!). Plus, who can resist a classic toile printed sofa and some timeless ceramic accessories? What’s old is new again when it comes to the patterns that define grandmillennial style, but there’s room for a little more edge in the way you style and combine pieces these days. For example, one could easily see a matte black or white metal mirror in this vignette, as opposed to the intricately carved wooden one used.
Just the Essentials
Equestrian themed art, a cane chair (with a spunky leopard print seat), and a faux bamboo side table? Yep, this room by Amber Zakahi of The Teal Cottage has totally nailed the grandmillennial look! Pops of green keep the space nice and fresh. A little quirk goes a long way and is a hallmark of this style, too—whether you choose to incorporate it via artwork, accessories, or textiles.
Once again, a pleated lampshade is a grandmillennial staple, so reassess your lighting game right now and make your shades work a little harder for you decoratively. The bedroom above, belonging to Mary and Tom Eirich, features another key component to the look: The fabric-draped table or nightstand. Keep your skirted furniture feeling modern by avoiding anything too frilly or fussy.