JCPenney’s Towel Sale Is Wild — You Could Score 3 for Just $7 This Weekend

Summer may be coming to an end — and while you may be thinking of cozy touches for fall (blankets and pillows galore!), I’m turning my attention to my linen closet. I’ve just discovered one of the very best Labor Day Weekend sales I’ve ever seen in my entire life, hands down, and it’s about as cozy as can be. It’s a home sale that I never saw coming, and it’s not from a retailer that you’d expect.

JCPenney is launching more of their “Really Big Deals” in stores this week, and I’ll be heading to my nearest location to nab a deal that is almost unbelievable — but I promise I’m not lying. Now through Monday, September 7th, the beloved department store is running an insanely cheap offer that’ll transform your bathroom: All of their towels are buy one, get two free! And the wildest part? Many of their signature bath towels are priced under $25, meaning you’ll walk away with three towels for less than a fraction of what you’d spend at other home retailers.

Starting today, you can get three towels for the price of one at JCPenney. And this deal includes bath mats and kitchen towels, too. The details are live now on their site, but you won’t be able to shop in-store at this price until tomorrow. Understandably, there’s a 30-towel limit per customer — but that’s more than enough for you to give your linens a major overhaul at an unheard-of price point. 

I had the chance to check out the sale early, and the deals are available for many of the retailer’s private brands (not finds from Carter’s, Disney, Baby Essentials, or Sports Fan Shop brands). JCPenney carries a huge variety of towel types and manufacturers, so you’re sure to find something you love. Check out a few of my top picks below — from plush to antimicrobial, and in every color of the rainbow.