This Super-Soft, Editor-Favorite Bath Towel Is on Sale for $18 — but Only for a Very Limited Time

updated Aug 3, 2023
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Credit: Lauren Kolyn

Truth: There’s never been a better time to experiment with your bath linens. Traditional terry cotton towels have been joined by lightweight Turkish towels, absorbent waffle weave towels, and overly plush towels, so you have plenty of options when it comes to finding your perfect match. And yet — what’s wrong with that classic, simple, mid-weight terry cotton towel? Nothing, that’s what. While I certainly love a fast-drying lightweight towel and can appreciate the cozy vibes of bath linens that feel more like throw blankets, there’s something wonderful about how uncomplicated a traditional bath towel is.

If you agree, I have good news: My very favorite classic bath towel is currently on sale at Macy’s right now, for a whopping 60 percent off, through Aug. 13. It’s the Lauren Ralph Lauren Sanders Towel, and it’s a dream. It’s absorbent, soft, and not too heavy. All in all, it’s reliable, and in 2023, that’s really all I ask for. Usually priced at $38, it’s currently just $18 if with code HOME during Macy’s Big Home Sale. That’s less expensive than similar luxury towels.

I first discovered this towel through our Best List where it won Best Classic Bath Towel. If you’re anything like me, you appreciate a little texture to your bath towel (overly soft towels just don’t dry you off as well), and this one is the perfect amount of just-soft-enough. And again, it’s just a good, honest bath towel that will last. There aren’t any bells and whistles here — just a ribbed cotton dobby and a turned hem that’ll look really nice hanging up in your bathroom.

What else? It’s available in 19 (!) colors, so you’re pretty much set no matter your style. Really embracing simplicity? Choose from tan, white, cream, gray, and charcoal. Ready to add more personality to your apartment bathroom? Check out Maritime Blue, Cherry Red, and Lavender Grey. And of course, you can also buy matching hand towels to complete the look. So go ahead and grab a few for yourself — you won’t regret it.