This Stylish Storage Basket with a Cult Following Makes the Prettiest Home Addition

When certain products become internet-famous, it’s sometimes difficult to ascertain whether they’re really worth all the hype. Here at AT, we get plenty of opportunities to try viral products, and we’ve actually had a number of successful outcomes, whether we’re talking candle warmer lamps, workout gear, or cleaning products. What really piques our interest, however, is anything that has to do with storage and organization. If lots of people, especially ones who live in small spaces, are all talking about the same shoe rack or hanging organizer, we’re all ears. Recently (well, for the past four years or so), we can’t seem to stop seeing a certain basket — you might already know the one I’m talking about. The La Jolla basket from Serena & Lily that’s in so many stylish homes.

Inspired by artisanal baskets you’d find in an open-air market, the La Jolla basket collection includes three sizes, which you can also purchase in a set. But shoppers particularly love the medium size, which measures 26 inches tall and 18 inches in diameter.

Although this luxurious find is a bit of a splurge, there’s no doubt that its handwoven rattan material will hold up for a long time without losing its shape or boho-chic aesthetic. The rattan is woven around coiled seagrass, a unique feature that further adds visual appeal and durability. You can get the basket in two colors, white or natural, which will both blend in perfectly with other decor and furniture no matter the style.

Of course, what we love most about the La Jolla basket is its impressive storage capacity. Although this woven container is tall, it still has a good amount of width, too. As a result, it’s perfect for holding things like umbrellas, yoga mats, blankets, magazines, and pretty much whatever else you can think to fit inside.

The basket has a lid, too, so you can keep the contents concealed for a neater look. Plus, this versatile piece can go anywhere, including the front entryway, inside your closet, by the TV stand — there are no restrictions. It’s safe to say that we totally get why such a pretty storage basket would go viral, and now you, too, can get in on the craze.

Buy: La Jolla Basket, Medium, $128