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I’ve Tried Lots of Waffle Towels and These Are By Far the Softest — and They Don’t Crowd My Linen Closet

Britt Franklin
Britt FranklinBest List Editor
Britt is a stargazer and sunrise-chaser with a collection of magic erasers, and a fascination with the fantastic. A storyteller at heart, she finds inspiration in all the small things, and can likely be found singing show tunes, catching up on K-dramas, or going on adventures to satiate her natural-born wanderlust. (Sometimes even all at the same time.)
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published Mar 8, 2022
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Credit: Lauren Kolyn

I am a huge fan of a trend that has been steadily growing in popularity: waffle weave towels. As a small-space dweller, finding ways to save room without losing out on everyday home essentials is a must. I have limited storage for bedding, towels, and other linens, so I’m always on the lookout for high-quality options that aren’t obtrusive. That’s one of the main reasons I’ve come to love waffle weave bath towels so much! They’re generally slimmer and can fold tighter than plush terrycloth towels, so I can fit more in the closet without running out of shelf space. Now nearly all of the towels that get used regularly in my apartment are waffle weave, and I have no regrets. But when I received a set of Waffle Bath Towels from Brooklinen as a gift, I could immediately feel that these were different than the rest.

Waffle Bath Towels
$65
Brooklinen
Buy Now

I was surprised by how soft Brooklinen’s Waffle Bath Towels were when I held them for the first time. While I never expect waffle towels to have the same plush feeling as terrycloth, I ran with the assumption that they make up for the texture difference by being more absorbent and drying quicker. The towels from Brooklinen are made with 100 percent long-staple Turkish cotton that gives them a smooth quality, proving that there actually is a scale of waffle weave softness! The deep pockets of the waffle knit contribute to a sponginess that gives the towel its own form of “plushness.”

Finding a thicker waffle towel that is still super compact has been amazing. I’ve been using these Waffle Bath Towels for about a month now and absolutely love how they’ve held up. Mine are Flamingo (pink), and there’s been no fading or discoloration after multiple washes. They’re highly absorbent, and because they dry quickly, they don’t get that sour smell from being wet for too long.

In addition to Flamingo, these beauties are available in White, Cream, Smoke, and Graphite, as well as a selection of gorgeous, limited-edition shades. Overall, I’m very happy to have Brooklinen’s Waffle Bath Towels as part of my collection. If you’re looking for lightweight towels that look elegant, feel super soft, and don’t take up extra room in your linen closet, then these are the ones for you.

Buy: Brooklinen Waffle Bath Towels, $65

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