black friday cyber monday

My Favorite Colorful Hand Towels Make Me Smile Every Time I See Them — and They’re 40% Off Right Now

Alison GoldmanDirector, Special Projects; Editor-in-Chief, Cubby & Dorm Therapy
Alison GoldmanDirector, Special Projects; Editor-in-Chief, Cubby & Dorm Therapy
I oversee editorial content on Cubby and Dorm Therapy, as well as large-scale editorial projects across AT Media. I’ve also held editorial positions at Boston Globe Media's Boston.com, WomensHealthMag.com, and Glamour magazine. I graduated from Northwestern University's Medill School of Journalism, where I’ve taught as an adjunct lecturer.
published Nov 15, 2025
We independently select these products—if you buy from one of our links, we may earn a commission. All prices were accurate at the time of publishing.
Bright bathroom featuring a light wood vanity, colorful towels, and a glass shower with gold fixtures.

I will fully admit that I didn’t really used to think much about my towels. As long as I could dry my face or hands or body with them, I was good to go. If they got worn out, or didn’t match, or even became a little scratchy, that was fine. Towels are expensive and they were just not a product I felt I needed to invest in. 

But then I had kids, and all of a sudden I thought a whole lot about everything that touched their skin, very much including towels. For my kids — whom I clearly care about way more than I care about myself! — my favorite hand towel and washcloth combo right now is the Spectrum towel set from Company Cotton collection at The Company Store. I got mine on sale and you can too, because right now they’re a major 40% for Black Friday if you use code BFDEALS25.

Why I Love The Company Store’s Spectrum Towels

Now that I have kids, I prefer soft towels that are made from 100% cotton, and that hold up after many trips through the washing machine. I want the towels to be absorbent so my kids don’t get cold. And let’s be real: I need the towels to be cute so the bathroom is adorable for them. The Company Store’s Spectrum woven towels check all of these boxes, and have an OEKO-TEX® STANDARD 100 certification. They’re great for kids but aren’t specifically meant for children — they also totally work for color-loving adults. They look almost like they have an elevated polka dot pattern that makes me smile every time I pass them. 

I have both the hand towels and washcloths in White (a white background with rainbow-colored spots all over), but they also come in Multi (a taupe background with the multicolored spots), Blue (a white background with spots in a variety of blues), and Gray (a white background with grayscale spots).

My kids are still in the hooded towel phase, so I haven’t yet invested in matching towels. But those are available, too, as well as bath sheets if you prefer your towels bigger. 

I first bought a set of these washcloths and a hand towel a year and a half ago, and I’ve been so happy with them that I bought another hand towel earlier this year. 

More to Love from Apartment Therapy