Serta Partnered with Shinola to Design a New Mattress Worth Showing Off

published Feb 9, 2022
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Credit: Shinola
Shinola Serta 313 Mattress

“Next level cool” is what the freshly launched collaboration between Detroit-based design label Shinola and mattress brand Serta is all about. New to the market as of February 3, the 313 Mattress is a 10-inch-tall mattress-in-a-box made specifically for hot sleepers. And unlike many other mattresses, this one practically begs to be seen.

It’s all in the details with this mattress. The bold stripes that hug the exterior prove that functionality doesn’t have to negate aesthetics — very much a Shinola sentiment (and one we proudly share). Topped with EverCool Fuze Gel Memory Foam and a 313 Cool Cover layer, the 313 Mattress provides double the cooling power, so it’ll help regulate body temperature each and every night for years to come. The cover also features a micro-quilt pattern that’ll be virtually undetectable underneath your sheets. Translation: You won’t feel any tufts or patterns, and you won’t be rolling over the same large seam every night, inevitably creating an indentation over time and affecting support and temperature regulation. And of course, its Serta-patented foam center makes it durable and trustworthy to its very core (literally).

Credit: Shinola x Serta
Shinola Serta 313 Mattress

Available in four sizes, from Twin XL to California King, the 313 Mattress comes delivered straight to your door in an easy-to-open box. Simply take the mattress out, let it decompress, and layer with your favorite cooling sheets for optimal use (don’t forget the mattress protector!). You can snag it on along with other design-forward home essentials, or go to and add a bed frame and bedding for a full bedscape makeover.

Insider tip: Keep your eye out for flash sales on throughout the next few weeks to save big on mattresses and more.