Prime Day Is July 16 and 17 — Here’s Everything You Need to Know, Plus Deals to Shop Now

published Jun 25, 2024
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Credit: Sarah Crowley/Apartment Therapy

July is right around the corner, and with it comes the one event sale-watchers eagerly await each summer: Amazon Prime Day. Each year, Prime Day brings around some of the best sales of the year, with deals on products site- and category-wide. But before you can get shopping, it’s important to have the lowdown on the annual event. So, what is Prime Day, when do the sales start, and what kind of deals can you expect to find? We answer all of your biggest questions below.

Looking for more great deals? Check out our complete Amazon Prime Day sale coverage, and be sure to sign up for our Deals & Steals newsletter for the latest sales and budget-friendly finds.

What Is Amazon Prime Day?

Amazon Prime Day is the e-retailer’s biggest sale event of the year. The two-day sale is beloved for its deep discounts across categories, meaning that if there’s something you’ve been eyeing on Amazon for a while, chances are you’ll be able to score it at a great price during Prime Day. And when we say a great price, we mean it. In the past, we’ve seen savings as big as 70% off, making this a sales event you’ll definitely want to check out.

When Is Amazon Prime Day 2024?

The two-day sale typically takes place sometime in mid-July (last year, Prime Day fell on July 11 to July 12). Keeping in line with tradition, this year Prime Day will take place from July 16 to July 17. Be sure to bookmark this article so you can come back to it for the latest information on all things Amazon Prime Day.

How Much Is Amazon Prime?

While you don’t have to be a Prime member to shop the Prime Day sale, we recommend joining for two reasons: Exclusive Prime member-only deals and free-two day shipping. During Prime Day, many of the best deals are saved for Prime members, making having a Prime account the ultimate savings hack. So, how much does a Prime account cost? Memberships come in at $14.99 a month or $139 a year (student plans come in at $7.49 a month). The best part? If you’re on the fence about joining, you can sign up for a 30-day risk-free trial and cancel at any time!

How Often Is Amazon Prime Day?

Although Prime Day is a once-only annual sale, Amazon holds a similar sale each October: the Prime Big Deals Day Sale. Offering similarly discounted deals as Prime Day, this sale is intended as an end-of-year lead-up to Black Friday sales. However, there hasn’t been any information released regarding whether or not the retailer will repeat the sale again this year, meaning Prime Day is still the best time of the year to save big at Amazon.

What to Buy During Amazon Prime Day

With deals across almost every category come Prime Day, there really isn’t a bad thing to shop during the sale. That being said, some of our favorite categories to scour during the big day are home, kitchen, and tech, with many of the biggest savings being found in these sections. Whether it’s a trending piece of decor, a small appliance you’ve had your eye on, or a new TV, expect to save big on it all this Prime Day.

Early Prime Day Deals

Ready to start saving? Below, we rounded up 10 of the best early Prime Day deals you can shop now, including some of our favorite finds and bestsellers from last year’s sale! 

1 / 10
was $119.99

If you haven’t already, now's the perfect time to shop for outdoor furniture, and this all-inclusive Amazon set is a super high-quality, budget-friendly pick you won’t want to miss. The powder-coated steel chairs resist rusting and hold up well through rain and shine, and their synthetic wicker wrapping is similarly durable and stylish. The side table has a glass top that's easy to keep clean, too. If you want a compact and basic setup that you'll enjoy all summer, get this.

2 / 10
was $249.00

Apple devotees agree that AirPods Pro are worth the splurge, thanks to upgraded features like active noise cancellation, touch sensors, and sure-fit silicone tips. And at 24 percent off, this is an early deal worth taking advantage of.

3 / 10
was $94.99

A TikTok-viral product, this chic office chair features an extra-wide seat that makes sitting cross-legged not only possible, but also comfortable. With a modern design and multiple color options, it's also a pick that will blend perfectly into most spaces. As someone who personally loves this chair, I can confirm it’s as comfy as it looks. The seat is made from memory foam that is super supportive and, yes, with it I can finally sit "criss-cross applesauce" as I do my work.

4 / 10
was $479.99

An Amazon bestseller, the Midea U-Shaped Inverter Air Conditioner is also another personal favorite that I tell everyone about. It is super powerful and whisper-quiet and features a smart design that lets you open your window for fresh air without having to worry about it falling out. It’s quite literally one of the most impressive ACs I’ve come across in years.

5 / 10
was $39.99

It’s easy to let your under-sink area fall into disarray with cleaning bottles in the kitchen and toiletries in the bathroom. With this two-for-one pick, though, you’ll have a two-tier organizer to go in each spot, which will help optimize your cabinet spaces. What's more, each drawer slides out for easier access to your items!

6 / 10
was $469.99

Although Dyson has since released a number of multifunctional stick vacuums, its V8 Absolute remains a hardworking and worthwhile model (as well as a reader-favorite). Its wall-mounted docking station stores it out of the way but still within reach for whenever you need it, and the machine comes with a collection of tools that help you tackle any vacuuming job. Contributor Sholeen said the vacuum actually makes her excited to clean her floors, writing, "It’s so easy and, dare I say … fun, to use that sometimes I feel like my vacuum is taking me for a spree, rather than the other way around. The size is also perfect for my current living situation. It hardly takes up any storage space, and although it comes with a docking station, I just slide my tools and stick under the bed for fuss-free storage."

7 / 10
was $67.01

Rugs can be so pricey — which is why a big sale makes the perfect excuse to add a rug to your cart and your home. This vintage-looking rug from SAFAVIEH looks like you could have snagged it at a flea market. The delicate ivory and sage combo makes it a great subtle pick, and at $60 for a 5’x7’, how can you pass it up?

8 / 10
was $74.99

Tower fans get a bit of a bad rap for being noisy — but not the Honeywell QuietSet Oscillating Tower Fan. This quiet tower fan is beloved for its quiet operation that uses Honeywell's patented noise technology to allow you to customize the noise level. Top that off with eight speed settings, easy touch controls, and an oscillating base, and this fan is well on its way to becoming your new go-to. Looking for a table fan? Check out our favorite stylish finds here, too.

9 / 10
was $59.95

These versatile, stackable bins are so stylish that you could use them as an alternative to a dresser. Each one has a 23-quart capacity, and they’re made of high-quality plastic that’ll hold up. There are also four lockable wheels at the bottom, which makes it easy to move between rooms. No wonder they’ve become a reader favorite!

10 / 10
was $449.99

Tackling dry and wet messes is easy with the Tineco ONE S5 Wet Dry Vacuum in your arsenal. Allowing you to vacuum and mop in one step, it works on all floor types: carpet, hardwood, laminate, tile, vinyl, marble, and stone. Plus, with its cordless design, you can rest assured any mess in any room can be handled with this bad boy.